LeBauer Consulting

Cash Based Physical Therapy – Freedom In Practice!

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Take Action! Support the Medicare Patient Empowerment Act of 2015 (H.R. 1650 & S. 1849)

Are you a physical therapist?

Are you considering opening a physical therapy cash-based practice?

Do you belong to the APTA? (If not, you should)

Do you want ALL patients to be able to choose your practice when they need physical therapy?

Do you want your mother to be able to choose, without limitation, the best physical therapist for her when she needs one?

If you answered yes to any of the questions above, it’s time for you to take action on this important legislation that was recently introduced.

Why Does This Even Matter?

This is important to you, especially if you desire to own a a physical therapy cash-based practice. As it currently stands, unless you are Medicare provider, federal law prohibits you from Read More

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Work On Your Practice Not Just IN Your Practice w/ Jamey Schrier PT, DPT

Wow! I just got off an amazing webinar with Jamey Schrier PT, DPT. Jamey just dropped a huge knowledge bomb that every physical therapy private practice owner needs to hear. Jamey is a physical therapist and private practice owner, who radically changed the way he looked at his goals, business, work obligations and time after his practice burned to the ground Read More

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Be A Cash-Based PT Champion: Interview with Lenny Macrina MSPT, SCS, CSCS

Lenny Macrina Champion Physical Therapy

A few weeks ago I had the distinct pleasure of interviewing Lenny Macrina MSPT, SCS, CSCS. Lenny has been practice physical therapy for over 11 years and is a certified sports physical therapist. He believes that “the patient comes first, no matter the circumstances.”  He owns Champion Physical Therapy and Performance in Waltham, MA with his business partner and physical therapist Mike Reinhold PT, DPT, SCS, ATC, CSCS. In this training Lenny reveals what’s possible when a therapist works directly with and for patients, not for their insurance company!

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Insurance Benefits in a Cash-Based Practice

insurance benefits cash pay based physical therapy

“Do You Take My Insurance?”

Do you know what your own insurance benefits are? Do you know your in-network co-pay and deductible? How about your out-of-network co-pay/co-insurance and deductible? What are your physical therapy or rehabilitation benefits? This is a vital concept to grasp and understand so you can answer this question and help your patients make an informed choice, especially when they are looking for the best value.

Health Insurance coverage is drastically different than what it was just 10, even 5, years ago. More and more people are choosing high deductible health plans and “insurance” is becoming more of a catastrophic save your ass plan, rather than a “pay it all for me: plan similar. It is more similar to automobile insurance, which does not cover Read More

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Create A Winning Niche! The CashPT Lunch Hour #4 w/ Julie Eibensteiner

Intensive ACL Rehab for Athletes

Create a Winning Niche!

This month I had the honor and pleasure to interview Julie Eibensteiner PT, DPT, CSCS about her 100% cash-based practice. Julie has an extremely successful low-overhead cash-based practice in Minneapolis, MN. She has a very strong niche focus, “Intensive ACL Rehab for Athletes.” Over 90% of her patients have experienced a ruptured ACL or Anterior Cruciate Ligament. Her practice model and marketing truly exemplifies the quote from Seth Goden that “everyone is not your customer.” In this training she breaks down all of the major misconceptions about the cash-based model and demystifies the fears I hear the most from other therapists.  Read More

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CashPT Lunch Hour #3: Erson Religioso III DPT, FAAOMPT

Erson Religioso physical therapy cash practice

I’m super excited to share my recent interview with Dr. E, Erson Religioso III DPT, FAAOMPT of the blog www.TheManualTherapist.com. Erson is not only a cash based physical therapist, he educates therapists on how to be better clinicians and how to incorporate instrument assisted manual therapist in their practice. He is also a genius when it comes to utilizing technology to create low overhead solutions for a physical therapy cash practice. We had a great conversation, he definitely dropped some knowledge bombs and I felt like I could keep talking to him all day, but had to cut it off somewhere. There is so much more to talk about and Erson is a multifaceted physical therapist and entrepreneur. I hope you enjoy the interview as much as I did!. Read More

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The CashPT Happy Hour #2: Scott Harmon OT -Start A Therapy Practice

Scott Harmon CashPT Cash Therapy PracticeToday I had the honor and privilege to interview Scott Harmon OT. Scott is the owner of 2 pediatric clinics that provide physical therapy, occupational therapy and speech therapy in Conway and Greenbrier Arkansas. Scott is also a business coach and helps other physical therapists, occupational therapists and speech language pathologists start their own therapy practices. In our interview we had the chance to cover how Scott started and grew his practice, his resources for a low overhead practice, his recommended books from which he draws knowledge and inspiration, as well as his marketing strategies and philosophy. Pull up a chair, grab a snack, sit back and enjoy!

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The CashPT Lunch Hour #2: Chad Madden PT the POPTS Killer!

physical therapy  Popts killer

In today’s episode of The CashPT Lunch Hour #2 I share my interview with the POPTS Killer Chad Madden PT.

Chad discusses his creative strategies to market directly to patients and physicians. He explains how he kept his private practice alive when a majority of his physician referrals started their own practices or became employed by the local hospital and no longer sent patients to his practice.

Many of Chad’s referring physicians, now employed by the hospital can no longer refer patients to him or even return his phone calls. Chad has lost his top referral source 3 times! and his practice is still thriving

Now Chads practice Madden Physical Therapy in Harrisburg, PA is seeing more patients than ever before, including 40 patients a month who list a POPTS physician as their primary physician. Read More

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APTA CSM 2015 & The CashPT Nation

Aaron LeBauer CSM 2015I can’t believe it’s been almost 2 weeks since I gave my presentation at CSM 2015 in Indianapolis. It was really awesome to meet people in person who I follow and interact with online and via social media. It was great to see and meet so many people who are interested in or already own a cash-based physical therapy practice. There was even a large group of PT’s with hybrid practices including Cash+Medicare, In-Network + Cash, In/Out of network combo and Out-of-Network + Cash. Everyone is looking for ways to differentiate themselves, create more value, help patients heal and increase the bottom line because if we can’t keep the doors open, we can’t treat patients. Read More

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The CashPT Happy Hour #1: The Cash-Based Mindset & My #1 Marketing Strategy

In this webinar, The CashPT Happy Hour #1, I cover the cash-based mindset & The #1 Online Marketing Mistake most physical therapy practices make or conversely the strategy you need to employ!

I discuss in detail the primary care physical therapy mindset, the value mindset and the mindset patients must have to seek therapy in a cash-based model. We discuss why direct access is key to the cash-based mindset and how to overcome needing a referral, prescription or signed plan of care for physical therapy treatment in your clinic. Read More